loading

Dr. Ben Laker

Leader of the Analytics Practice at Transform Performance International, Ben helps Fortune 500 firms including Apple, American Express, Cisco, Dow Chemical and Liberty Global to do more, more quickly with more certainty using machine learning and big data derived from world-class research. A Harvard Business Review contributor and prolific author of thought-leadership, his insights are published by The New York Times, Forbes, The Economist and the BBC among others. Formerly a Visiting Professor at The Russian Presidential Academy of National Economy and a Lecturer at Kingston University, Ben maintains an active interest in academia through his association with the Centre for High Performance, a research institute that works with elite organisations including NASA, The New Zealand All-Blacks and The Royal College of Art.

 

“Sales is now an integral part of every role, making this an essential read for all business professionals. The authors of The Salesperson’s Secret Code combine hard data with intelligent insight to show, with verve and skill, how the world’s best salespeople continue to thrive in uncertain times and how others can learn from their success."

Daniel Pink, author of Drive and To Sell is Human

 

“This is a practical manual for anyone who wants to be better at selling. It is full of useful tips and wise advice from experts who really understand their craft. If you want to close more deals, then this is the book to help you win.”

Luke Johnson, Chairman of Risk Capital Partners, former Chairman of Channel 4 Television, and The Sunday Times columnist

Read more

click to open the Google map

Got a Question?

Contact Us

Transform Performance International
Lower Woodspeen Court
Lambourn Road
Newbury, RG20 8BL, UK
+44 (0)1488 658686
+44 (0) 1488 658684
info@transformperformance.com